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(11)Schramm-Klein, Hanna, 1974-

(7)Swoboda, Bernhard, 1965-

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Cover von Multi-Channel-Retailing

Multi-Channel-Retailing

verhaltenswissenschaftliche Analyse der Wirkung von Mehrkanalsystemen im Handel

Author: Schramm-Klein, Hanna, 1974- Search for this author more...

Year: 2003

Publisher: Wiesbaden, Deutscher Univ.-Verl.

Series: Gabler Edition Wissenschaft, Forschungsgruppe Konsum und Verhalten

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Cover von Handelsmanagement

Handelsmanagement

Offline-, Online- und Omnichannel-Handel

Author: Swoboda, Bernhard, 1965-; Foscht, Thomas; Schramm-Klein, Hanna, 1974- Search for this author more...

Year: 2019

Publisher: München, Vahlen

Series: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften

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Cover von Käuferverhalten

Käuferverhalten

Grundlagen, Perspektiven, Anwendungen

Author: Foscht, Thomas; Swoboda, Bernhard, 1965-; Schramm-Klein, Hanna, 1974- Search for this author more...

Year: 2015

Publisher: Wiesbaden, Springer Gabler

Series: Lehrbuch

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Cover von Strategic international management

Strategic international management

text and cases

Author: Morschett, Dirk, 1970-; Schramm-Klein, Hanna, 1974-; Zentes, Joachim, 1947- Search for this author more...

Year: 2015

Publisher: Wiesbaden, Springler Gabler

Series: Lehrbuch

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Cover von Internationales Marketing

Internationales Marketing

going und being international

Author: Swoboda, Bernhard, 1965-; Schramm-Klein, Hanna, 1974-; Halaszovich, Tilo F., 1978- Search for this author more...

Year: [2022]

Publisher: München, Verlag Franz Vahlen

Series: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften

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Cover von Internationales Marketing

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Internationales Marketing

going und being international

Author: Swoboda, Bernhard, 1965-; Schramm-Klein, Hanna, 1974-; Halaszovich, Tilo F., 1978- Search for this author more...

Year: [2022]

Publisher: München, Franz Vahlen

Series: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften

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Cover von Strategic retail management

Strategic retail management

text and international cases

Author: Zentes, Joachim, 1947-; Morschett, Dirk, 1970-; Schramm-Klein, Hanna, 1974- Search for this author more...

Year: 2017

Publisher: Wiesbaden, Springer Gabler

Series: Lehrbuch

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Cover von Internationales Marketing

Internationales Marketing

Author: Zentes, Joachim, 1947-; Swoboda, Bernhard, 1965-; Schramm-Klein, Hanna, 1974- Search for this author more...

Year: 2013

Publisher: München, Vahlen

Series: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften

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Cover von Internationales Marketing

Internationales Marketing

Author: Zentes, Joachim, 1947-; Swoboda, Bernhard, 1965-; Schramm-Klein, Hanna, 1974- Search for this author more...

Year: 2010

Publisher: München, Vahlen

Series: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften

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Cover von Strategic International Management

Strategic International Management

text and cases

Author: Morschett, Dirk, 1970-; Schramm-Klein, Hanna, 1974-; Zentes, Joachim, 1947- Search for this author more...

Year: 2009

Publisher: Wiesbaden, Gabler

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