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Cover von Cross-cultural marketing
european perspectives
Author: Vescovi, Tiziano Search for this author
Year: [2022]
Publisher: Cheltenham, [u.a.], Edward Elgar Publishing
Media group: Book/Buch
Cover von International Marketing
Author: Ghauri, Pervez ; Cateora, Philip R. Search for this author
Year: 2010
Publisher: Maidenhead, McGraw-Hill Education
Media group: Book/Buch
Cover von Handbook of Research in International Marketing
[this book contains the papers presented and discussed at the International Marketing Theory Conference held on 17-19 June 2010 at the University of Connecticut]
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Year: 2011
Publisher: Cheltenham ; Northampton, Mass., Elgar
Media group: Book/Buch
Cover von International Marketing
Author: Ghauri, Pervez; Cateora, Philip R. Search for this author
Year: 2005
Publisher: Maidenhead, McGraw-Hill Education
Media group: Book/Buch
Cover von Interkulturelles Marketing
Author: Müller, Stefan, 1948-; Gelbrich, Katja, 1971- Search for this author
Year: 2015
Publisher: München, Vahlen [u.a.]
Series: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
Media group: Book/Buch
Cover von Interkulturelles Marketing-Management
Erfolgsstrategien, Konzepte, Analysen
Author: Emrich, Christin Search for this author
Year: 2014
Publisher: Wiesbaden, Springer Gabler
Series: Lehrbuch
Media group: Book/Buch
Cover von Marketing Across Cultures
Author: Usunier, Jean-Claude; Lee, Julie Anne Search for this author
Year: 2013
Publisher: Harlow, Pearson
Media group: Book/Buch
Cover von Marketing international
marchés, cultures et organisations
Author: Prime, Nathalie ; Usunier, Jean-Claude Search for this author
Year: 2012
Publisher: Paris, Pearson Education France
Media group: Book/Buch
Cover von Global Marketing
foreign entry, local marketing & global management
Author: Johansson, Johny K. Search for this author
Year: 2009
Publisher: Boston, Mass. [u.a.], McGraw-Hill/Irwin
Media group: Book/Buch
Cover von Unternehmenskultur in Spanien
interkultureller Managementleitfaden
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Year: 2004
Publisher: Frankfurt/M. ; London, IKO-Verl. für Interkulturelle Kommunikation
Media group: Book/Buch
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