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Cover von Value-Based Pricing

Value-Based Pricing
drive sales and boost your bottom line by creating, communicating and capturing customer value
Author: Macdivitt, Harry; Wilkinson, Mike Search for this author
Year: 2012
Publisher: New York [u.a.], McGraw-Hill
Media group: Book/Buch
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Cover von Special Issue - Toward a Better Understanding of the Role of Value in Markets and Marketing

Special Issue - Toward a Better Understanding of the Role of Value in Markets and Marketing
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Year: 2012
Publisher: Bingley, Emerald
Series: Review of Marketing Research
Media group: Book/Buch
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Cover von Dynamic Customer Relationship Valuation

Dynamic Customer Relationship Valuation
effects, determinants, and management
Author: Losch, Nadine Search for this author
Year: 2012
Publisher: Göttingen, Cuvillier
Series: Controlling und Performance-Management
Media group: Book/Buch
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Cover von Kundenwert

Kundenwert
Grundlagen, innovative Konzepte, praktische Umsetzungen
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Year: 2003
Publisher: Wiesbaden, Gabler
Media group: Book/Buch
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Cover von Infinite Value

Infinite Value
accelerating profitable growth through value-based selling
Author: Davies, Mark Search for this author
Year: 2017
Publisher: London [u.a.], Bloomsbury
Media group: eBook/eResource
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Cover von Managing Customer Relationships

Managing Customer Relationships
a strategic framework
Author: Peppers, Don; Rogers, Martha Search for this author
Year: 2011
Publisher: Hoboken, NJ, Wiley
Media group: Book/Buch
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Cover von Bonusprogramme

Bonusprogramme
Rabattsysteme für Kunden erfolgreich gestalten
Author: Lauer, Thomas Search for this author
Year: 2011
Publisher: Berlin [u.a.], Springer
Media group: Book/Buch
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Cover von Loyalty Profiling

Loyalty Profiling
Erfolgsdimensionen und Modellansätze eines effizienten und effektiven Customer Relationship Management
Author: Lafleur, Martin J. Search for this author
Year: 2010
Publisher: Frankfurt/M. [u.a.], Lang
Series: Informationstechnologie und Ökonomie
Media group: Book/Buch
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Cover von Kundenwertbasierte Effizienzmessung

Kundenwertbasierte Effizienzmessung
der Beitrag von Marketingmaßnahmen zur Unternehmenswerterhöhung in der Automobilindustrie
Author: Schneider, Nadine C. Search for this author
Year: 2007
Publisher: Wiesbaden, Deutscher Univ.-Verl.
Series: Gabler Edition Wissenschaft
Media group: Book/Buch
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Cover von Kundenwert aus Kundensicht

Kundenwert aus Kundensicht
eine empirische Analyse des Kundennutzens aus Sicht der Privat- und Geschäftskunden in der Automobilindustrie
Author: Wachter, Nadine Search for this author
Year: 2006
Publisher: Wiesbaden, Deutscher Univ.-Verl.
Series: Gabler Edition Wissenschaft
Media group: Book/Buch
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