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(1)Bhatti, Yasser [Mitarb.]

(1)Ciravegna, Luciano, 1978-

(1)Fitzgerald, Robert, 1959-

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(1)Kundu, Sumit K.

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Cover von Markt- und Kundensegmentierung

Markt- und Kundensegmentierung

kundenorientierte Markterfassung und -bearbeitung

Author: Freter, Hermann Search for this author more...

Year: 2008

Publisher: Stuttgart [u.a.], Kohlhammer

Series: Kohlhammer Edition Marketing

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Cover von Strategisches Affinity-Group-Management

Strategisches Affinity-Group-Management

Wettbewerbsvorteile durch ein neues Zielgruppenverständnis

Author: Schertler, Walter Search for this author more...

Year: 2006

Publisher: Wiesbaden, Gabler

Series: Lehrbuch

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Cover von Frugal Innovation

Frugal Innovation

models, means, methods

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Year: 2018

Publisher: Cambridge [u.a.], Cambridge Univ. Press

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Cover von Operating in emerging markets

Operating in emerging markets

a guide to management and strategy in the new international economy

Author: Ciravegna, Luciano, 1978-; Fitzgerald, Robert, 1959-; Kundu, Sumit K. Search for this author more...

Year: [2014]

Publisher: New Jersey, [New Jersey], FT Press

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