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(8)Bruhn, Manfred, 1949-

(6)Burmann, Christoph, 1962-

(6)Esch, Franz-Rudolf [Hrsg.]

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Cover von Gender, Branding, and the Modern Music Industry

Gender, Branding, and the Modern Music Industry

the social construction of female popular music stars

Author: Lieb, Kristin J. Search for this author more...

Year: 2018

Publisher: New York, NY [u.a.], Routledge

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Cover von Influencer Marketing for Brands

Influencer Marketing for Brands

what YouTube and Instagram can teach you about the future of digital advertising

Author: Levin, Aron Search for this author more...

Year: 2020

Publisher: New York, NY, Apress

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Cover von Sustainable Luxury Brands

Sustainable Luxury Brands

evidence from research and implications for managers

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Year: 2017

Publisher: Palgrave Macmillan

Series: Palgrave Advances in Luxury

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Cover von Sustainable Luxury Brands

Sustainable Luxury Brands

evidence from research and implications for managers

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Year: 2017

Publisher: London, Palgrave Macmillan

Series: Palgrave Advances in Luxury

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Cover von Rethinking Luxury

Rethinking Luxury

how to market exclusive products and services in an ever-changing environment

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Year: 2017

Publisher: London [u.a.], LID Publishing

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Cover von Familienunternehmen als Kategorienmarke

Familienunternehmen als Kategorienmarke

eine stakeholderspezifische Analyse der Markenwahrnehmung von Familienunternehmen

Author: Hirmer, Annette-Louise Search for this author more...

Year: 2015

Publisher: Wiesbaden, Springer Gabler

Series: Research

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Cover von The 'Made in Germany' Champion Brands

The 'Made in Germany' Champion Brands

nation branding, innovation and world export leadership

Author: Joseph, Ugesh Anthony Search for this author more...

Year: 2013

Publisher: Farnham ; Burlington, Vt., Gower

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Cover von Prävention und Bekämpfung von Marken- und Produktpiraterie

Prävention und Bekämpfung von Marken- und Produktpiraterie

Leitfaden für Analysen, Ermittlungen und Schutzstrategien

Author: Grigori, Klaus Michael Search for this author more...

Year: 2014

Publisher: Wiesbaden, Springer Gabler

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Cover von Internal Branding

Internal Branding

wie Sie mit Mitarbeitern Ihre Marke stark machen

Author: Esch, Franz-Rudolf; Knörle, Christian; Strödter, Kristina Search for this author more...

Year: 2014

Publisher: München, Vahlen

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Cover von Strategie und Technik des Automobilmarketing

Strategie und Technik des Automobilmarketing

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Year: 2013

Publisher: Wiesbaden, Springer Gabler

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