Author: Johansson, Johny K.; Carlson, Kurt A. Search for this author more...

Year: 2015

Publisher: Thousand Oaks, Calif. [u.a.], Sage

Media group: Book/Buch

from vision to valuation

Author: Temporal, Paul Search for this author more...

Year: 2002

Publisher: Singapore, Wiley

Media group: Book/Buch

Marken als Anker strategischer Führung von Unternehmen

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Year: 2004

Publisher: Wiesbaden, Gabler

Media group: Book/Buch

world-wise marketing in the age of branding

Author: Steenkamp, Jan-Benedict Search for this author more...

Year: 2017

Publisher: London, Palgrave Macmillan

Media group: Book/Buch

Marken nachhaltig führen

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Year: 2014

Publisher: Berlin [u.a.], Springer Gabler

Series: Management-Reihe Corporate Social Responsibility

Media group: Book/Buch

a world of privilege

Author: Chevalier, Michel; Mazzalovo, Gérald Search for this author more...

Year: 2012

Publisher: Singapur [u.a.], Wiley

Media group: Book/Buch

eine Analyse der Wirkung psychologischer Variablen auf ökonomische Erfolgsindikatoren

Author: Popp, Bastian Search for this author more...

Year: 2011

Publisher: Wiesbaden, Gabler

Series: Gabler Research

Media group: Book/Buch

Marken als Anker strategischer Führung von Unternehmen

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Year: 2014

Publisher: Wiesbaden, Springer Gabler

Media group: Book/Buch

evaluating standardized corporate branding across countries

Author: Meierer, Markus Search for this author more...

Year: 2011

Publisher: Wiesbaden, Gabler

Series: Gabler Research

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eine konzeptionell-empirische Analyse von Automobil-Markenimages in Brasilien, China, Deutschland, Russland und den USA

Author: Stolle, Wulf Search for this author more...

Year: 2013

Publisher: Wiesbaden, Springer Gabler

Series: Innovatives Markenmanagement

Media group: Book/Buch