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Case studies on social marketing

a global perspective
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Statement of Responsibility: Editors M. Mercedes Galan-Ladero ; Helena M. Alves
Year: 2019
Publisher: Cham, Springer
Media group: eBook/eResource
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Statement of Responsibility: Editors M. Mercedes Galan-Ladero ; Helena M. Alves
Year: 2019
Publisher: Cham, Springer
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ISBN: 978-3-030-04843-3
ISBN (2nd): 978-3-030-04842-6
Description: xiii, 252 Seiten, Illustrationen
Participating parties: Search for this character Galan-Ladero, M. Mercedes (editor); Alves, Helena M. (editor)
Language: eng
Media group: eBook/eResource