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The Aging Consumer

perspectives from psychology and marketing
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Statement of Responsibility: ed. by Aimee Drolet and Carolyn Yoon
Year: 2021
Publisher: New York, NY [u.a.], Routledge
Media group: eBook/eResource
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Statement of Responsibility: ed. by Aimee Drolet and Carolyn Yoon
Year: 2021
Publisher: New York, NY [u.a.], Routledge
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ISBN: 978-0-429-34378-0
ISBN (2nd): 978-0-367-36094-8
Description: 2nd ed., XXXII, 347 S. : Abb. u. graph. Darst.
Tags: Consumer Behaviour, Consumption, Marketing, Consumer Behavior, Käuferverhalten, Verbrauch
Participating parties: Search for this character Drolet, Aimee [Hrsg.]; Yoon, Carolyn [Hrsg.]
Language: englisch
Media group: eBook/eResource