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Internationales Marketing

Author: Search for this author Backhaus, Klaus; Büschken, Joachim; Voeth, Markus
Statement of Responsibility: Klaus Backhaus ; Joachim Büschken ; Markus Voeth
Year: 2003
Publisher: Stuttgart , Schäffer-Poeschel
Media group: Book/Buch
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Barcode: 01030129 Locations: 2.4.2 BAC Status: leaving

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Author: Search for this author Backhaus, Klaus; Büschken, Joachim; Voeth, Markus
Statement of Responsibility: Klaus Backhaus ; Joachim Büschken ; Markus Voeth
Year: 2003
Publisher: Stuttgart , Schäffer-Poeschel
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Classification: Search for this systematic 2.4.2
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ISBN: 3-7910-2162-1
Description: 5. überarb. Aufl., 550 S. : Tab. u. graph. Darst.
Tags: Case Study, International Marketing, Case Studies, Fallstudien
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Media group: Book/Buch