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Marketing Management

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Year: 2016
Publisher: Harlow [u.a], Pearson
Series: Always learning
Media group: Book/Buch
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Barcode: 01118254 Locations: 2.4.1 MAR Status: available

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Year: 2016
Publisher: Harlow [u.a], Pearson
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Classification: Search for this systematic 2.4.1
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ISBN: 978-1-292-09323-9
ISBN (2nd): 978-1-292-10608-3
Description: 3rd ed. [european ed.], XXXIV, 942 S. : Abb., Tab. u. graph. Darst.
Series: Always learning
Tags: Case Study, Marketing management, Europe, Case Studies, Fallstudien, Marketing mix, Marktorientierte Unternehmensführung, Europa
Participating parties: Search for this character Kotler, Philip, 1931-
Language: englisch
Media group: Book/Buch