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Cover von Blue Ocean Strategy

Blue Ocean Strategy

how to create uncontested market space and make the competition irrelevant

Author: Kim, W. Chan; Mauborgne, Renée Search for this author more...

Year: 2015

Publisher: Boston, Mass., Harvard Business Review Press

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Cover von Global Marketing Management

Global Marketing Management

Author: Kotabe, Masaaki, 1954-; Helsen, Kristiaan Search for this author more...

Year: 2011

Publisher: Hoboken, NJ, Wiley

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Cover von Dynamic Competitive Strategy

Dynamic Competitive Strategy

path characteristics and their performance implications

Author: Israel, Sascha Search for this author more...

Year: 2008

Publisher: Wiesbaden, Gabler

Series: Gabler Edition Wissenschaft

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Cover von Globalisierung als strategisches Erfolgskonzept

Globalisierung als strategisches Erfolgskonzept

eine theoretische und empirische Analyse der Banken im Wettbewerb

Author: Stöß, Irina Search for this author more...

Year: 2007

Publisher: Wiesbaden, Deutscher Univ.-Verl.

Series: Gabler Edition Wissenschaft

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Cover von The New Age of Innovation

The New Age of Innovation

driving cocreated value through global networks

Author: Prahalad, Coimbatore K.; Krishnan, Mayuram S. Search for this author more...

Year: 2008

Publisher: New York [u.a.], McGraw-Hill

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Cover von Hochschulmarketing

Hochschulmarketing

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Year: 2006

Publisher: Lohmar ; Köln, Eul

Series: Wissenschafts- und Hochschulmanagement

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Cover von Der gewinnorientierte Manager

Der gewinnorientierte Manager

Abschied vom Marktanteilsdenken

Author: Simon, Hermann; Bilstein, Frank F.; Luby, Frank Search for this author more...

Year: 2006

Publisher: Frankfurt/M. ; New York, Campus

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Cover von Stratégies

Stratégies

concepts, méthodes, mise en œuvre

Author: Thiétart, Raymond-Alain; Xuereb, Jean-Marc Search for this author more...

Year: 2005

Publisher: Paris, Dunod

Series: Gestion sup

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Cover von Putting Knowledge Networks into Action

Putting Knowledge Networks into Action

methodology, development, maintenance

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Year: 2005

Publisher: Berlin [u.a.], Springer

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Cover von Coopetition in international business

Coopetition in international business

Author: Luo, Yadong Search for this author more...

Year: 2004

Publisher: Kopenhagen, Copenhagen Business School Press

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