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Cover von Situational influences on consumers’ willingness to pay
mood, stress, and certainty
Author: Maier, Erik Search for this author
Year: 2013
Publisher: Berlin, ESCP Europe Wirtschaftshochschule Berlin
Media group: eBook/eResource
Cover von Essays on joint decision making
business negotiations, household purchases, and joint shopping
Author: Dinkevych, Elena, 1988- Search for this author
Year: 2018
Publisher: Berlin, ESCP Europe Wirtschaftshochschule Berlin
Media group: eBook/eResource
Cover von The influence of psychological distance on consumer's willingness to pay
further away = higher willingness to pay?
Author: Isaak, Karina Search for this author
Year: 2018
Publisher: Berlin, ESCP Europe Wirtschaftshochschule Berlin
Media group: eBook/eResource
Cover von Willingness to pay as a range
theoretical foundations, measurement, and implications for marketing mix decisions
Author: Dost, Florian Search for this author
Year: 2012
Publisher: Berlin, ESCP Europe Wirtschaftshochschule Berlin
Media group: Book/Buch
Cover von The Power of Communicating the Family Firm Status
the positive effect of family firms as a brand on consumer buying behavior and consumer happiness
Author: Rosina, Margarete Search for this author
Year: 2018
Publisher: Wiesbaden, Springer Gabler
Series: Research
Media group: Book/Buch
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