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Cover von Cutting-Edge Marketing Analytics
real world cases and data sets for hands on learning
Author: Venkatesan, Rajkumar; Farris, Paul; Wilcox, Ronald T. Search for this author
Year: 2015
Publisher: Upper Saddle River, NJ, Pearson Education
Media group: Book/Buch
Cover von Principles of Marketing Engineering and Analytics
Author: Lilien, Gary L.; Rangaswamy, Arvind; De Bruyn, Arnaud Search for this author
Year: 2017
Publisher: State College, Penns., DecisionPro, Inc.
Media group: Book/Buch
Cover von Measurement in Marketing
Author: Baumgartner, Hans; Weijters, Bert Search for this author
Year: 2019
Publisher: Boston [u.a.], now
Series: Foundations and Trends in Marketing; vol. 12, no. 4
Media group: Book/Buch
Cover von Marketing Research
Search for this author
Year: 2013
Publisher: Hoboken, NJ, Wiley & Sons
Media group: Book/Buch
Cover von Marketing Research
Author: Burns, Alvin C.; Veeck, Ann; Bush, Ronald F. Search for this author
Year: 2017
Publisher: Harlow, Pearson Education
Media group: Book/Buch
Cover von Marktforschung
Grundlagen und praktische Anwendungen
Author: Koch, Jörg; Gebhardt, Peter; Riedmüller, Florian Search for this author
Year: 2016
Publisher: Berlin [u.a.], De Gruyter Oldenbourg
Media group: Book/Buch
Cover von Marketing Research
Author: Burns, Alvin C.; Bush, Ronald F. Search for this author
Year: 2014
Publisher: Harlow, Pearson
Series: Always learning
Media group: Book/Buch
Cover von Qualitative Marktforschung in Theorie und Praxis
Grundlagen, Methoden, Anwendungen
Search for this author
Year: 2011
Publisher: Wiesbaden, Gabler
Media group: Book/Buch
Cover von Heterogenität in der Präferenzanalyse
ein Vergleich von hierarchischen Bayes-Modellen und Finite-Mixture-Modellen
Author: Gensler, Sonja Search for this author
Year: 2003
Publisher: Wiesbaden, Deutscher Univ.-Verl.
Series: Beiträge zur betriebswirtschaftlichen Forschung
Media group: Book/Buch
Cover von Applied Conjoint Analysis
Author: Rao, Vithala R. Search for this author
Year: 2014
Publisher: Berlin [u.a.], Springer
Media group: Book/Buch
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