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(24)Homburg, Christian, 1962-

(3)Bruhn, Manfred, 1949-

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Cover von Handbuch Marktforschung

Handbuch Marktforschung

Methoden, Anwendungen, Praxisbeispiele

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Year: 2008

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Cover von Kundenorientierung mit System

Kundenorientierung mit System

mit Customer-Orientation-Management zu profitablem Wachstum

Author: Homburg, Christian, 1962-; Werner, Harald Search for this author more...

Year: 1998

Publisher: Frankfurt/M. ; New York, Campus

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Cover von Handbuch Kundenbindungsmanagement

Handbuch Kundenbindungsmanagement

Strategien und Instrumente für ein erfolgreiches CRM

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Cover von Marketing Management

Marketing Management

a contemporary perspective

Author: Homburg, Christian, 1962-; Kuester, Sabine; Krohmer, Harley Search for this author more...

Year: 2013

Publisher: Maidenhead, McGraw-Hill Education

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Cover von Sales Excellence

Sales Excellence

systematic sales management

Author: Homburg, Christian, 1962-; Schäfer, Heiko; Schneider, Janna Search for this author more...

Year: 2012

Publisher: Berlin [u.a.], Springer

Series: Management for Professionals

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Cover von Der kundenorientierte Mitarbeiter

Der kundenorientierte Mitarbeiter

bewerten, begeistern, bewegen

Author: Homburg, Christian, 1962-; Stock-Homburg, Ruth Search for this author more...

Year: 2012

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Cover von Preismanagement auf Business-to-Business-Märkten

Preismanagement auf Business-to-Business-Märkten

Preisstrategie, Preisbestimmung, Preisdurchsetzung

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Year: 2011

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Sales Excellence

Vertriebsmanagement mit System

Author: Homburg, Christian, 1962-; Schäfer, Heiko; Schneider, Janna Search for this author more...

Year: 2011

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Marketing Management

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Author: Homburg, Christian, 1962-; Kuester, Sabine; Krohmer, Harley Search for this author more...

Year: 2009

Publisher: Maidenhead, McGraw-Hill Education

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Handbuch Kundenbindungsmanagement

Strategien und Instrumente für ein erfolgreiches CRM

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