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Service Business Development

strategies for value creation in manufacturing firms
Author: Search for this author Fischer, Thomas; Gebauer, Heiko; Fleisch, Elgar
Statement of Responsibility: Thomas Fischer, Heiko Gebauer and Elgar Fleisch
Year: 2012
Publisher: Cambridge [u.a.], Cambridge Univ. Press
Media group: Book/Buch
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Barcode: 01077964 Locations: 2.4.1.3 FIS Status: available

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Author: Search for this author Fischer, Thomas; Gebauer, Heiko; Fleisch, Elgar
Statement of Responsibility: Thomas Fischer, Heiko Gebauer and Elgar Fleisch
Year: 2012
Publisher: Cambridge [u.a.], Cambridge Univ. Press
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Classification: Search for this systematic 2.4.1.3
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ISBN: 978-1-107-02245-4
Description: XX, 298 S. : Tab. u. graph. Darst.
Tags: Case Study, Production, Relationship Marketing, SME, Service Management, Value Creation, Betriebliche Wertschöpfung, Case Studies, Dienstleistungsmanagement, Fallstudien, KMU, Kleine und mittlere Unternehmen, SMB, Small and medium-sized enterprises, Wertschöpfungskette
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Language: englisch
Media group: Book/Buch