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Storytelling

Branding in Practice
Author: Search for this author Fog, Klaus; Budtz, Christian; Yakaboylu, Baris
Statement of Responsibility: Klaus Fog ; Christian Budtz ; Baris Yakaboylu
Year: 2005
Publisher: Berlin [u.a.], Springer
Media group: Book/Buch
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Barcode: 01031409 Locations: 2.4.10 FOG Status: available

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Author: Search for this author Fog, Klaus; Budtz, Christian; Yakaboylu, Baris
Statement of Responsibility: Klaus Fog ; Christian Budtz ; Baris Yakaboylu
Year: 2005
Publisher: Berlin [u.a.], Springer
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Classification: Search for this systematic 2.4.10
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ISBN: 3-540-23501-9
Description: 238 S. : Abb.
Tags: Case Study, Kommunikationspolitik, Brand, Case Studies, Fallstudien, Markenartikel
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Media group: Book/Buch