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Cover von Identitätsbasierte Luxusmarkenführung
Grundlagen, Strategien, Controlling
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Year: 2012
Publisher: Wiesbaden, Springer Gabler
Media group: Book/Buch
Cover von Internationales Marketing-Management
ein markenorientierter Ansatz
Author: Meffert, Heribert, 1937-; Burmann, Christoph, 1962-; Becker, Christian Search for this author
Year: 2010
Publisher: Stuttgart [u.a.], Kohlhammer
Series: Kohlhammer Edition Marketing
Media group: Book/Buch
Cover von The Market Driven Organization
understanding, attracting and keeping valuable customers
Author: Day, George S. Search for this author
Year: 1999
Publisher: New York, Free Press
Media group: Book/Buch
Cover von Strategisches Marketing
Author: Backhaus, Klaus, 1947-; Schneider, Helmut Search for this author
Year: 2009
Publisher: Stuttgart , Schäffer-Poeschel
Media group: Book/Buch
Cover von Strategisches Marketing
Author: Backhaus, Klaus, 1947-; Schneider, Helmut Search for this author
Year: 2007
Publisher: Stuttgart , Schäffer-Poeschel
Media group: Book/Buch
Cover von Konsumentenverhalten und Marketing
Grundlagen für Strategien und Maßnahmen
Author: Balderjahn, Ingo, 1952-; Scholderer, Joachim Search for this author
Year: 2007
Publisher: Stuttgart , Schäffer-Poeschel
Media group: Book/Buch
Cover von Medienmarketing
Author: Breyer-Mayländer, Thomas; Seeger, Christof Search for this author
Year: 2006
Publisher: München, Vahlen
Media group: Book/Buch
Cover von Strategisches Marketing
ein wettbewerbsorientierter Ansatz
Author: Benkenstein, Martin Search for this author
Year: 2002
Publisher: Stuttgart [u.a.], Kohlhammer
Series: Kohlhammer Edition Marketing
Media group: Book/Buch
Cover von Innovatives Marketing
Entscheidungsfelder, Management, Instrumente ; Hermann Diller zum 60. Geburtstag
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Year: 2005
Publisher: Wiesbaden, Gabler
Media group: Book/Buch
Cover von Global Marketing Management
changes, challenges and new strategies
Author: Lee, Kiefer; Carter, Steve Search for this author
Year: 2005
Publisher: New York ; Oxford, Oxford University Press
Media group: Book/Buch
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