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(8)Swoboda, Bernhard, 1965-

(5)Berndt, Ralph, 1947-2020

(5)Fantapié Altobelli, Claudia

(5)Sander, Matthias, 1964-

(5)Schramm-Klein, Hanna, 1974-

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Cover von Entry Strategies for International Markets

Entry Strategies for International Markets

Author: Root, Franklin R. Search for this author more...

Year: 1998

Publisher: San Francisco, CA, Jossey-Bass

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Cover von Globales Marketing-Management

Globales Marketing-Management

eine europäische Perspektive

Author: Keegan, Warren J.; Schlegelmilch, Bodo B., 1955-; Stöttinger, Barbara Search for this author more...

Year: 2002

Publisher: München ; Wien, Oldenbourg

Series: Internationale Standardlehrbücher der Wirtschafts- und Sozialwissenschaften

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Cover von Internationales Marketing

Internationales Marketing

Author: Backhaus, Klaus, 1947-; Büschken, Joachim; Voeth, Markus Search for this author more...

Year: 2001

Publisher: Stuttgart , Schäffer-Poeschel

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Cover von Interkulturelle Werbung

Interkulturelle Werbung

Author: Müller, Wendelin G. Search for this author more...

Year: 1997

Publisher: Heidelberg, Physica-Verlag

Series: Konsum und Verhalten

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Cover von Marketingorganisation internationaler Unternehmungen in Europa

Marketingorganisation internationaler Unternehmungen in Europa

Author: Texeraud, Murielle Search for this author more...

Year: 1999

Publisher: Wiesbaden, Deutscher Univ.-Verl.

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Cover von Interkulturelle Marktforschung im europäischen Transformationsprozeß

Interkulturelle Marktforschung im europäischen Transformationsprozeß

Author: Simmet-Blomberg, Heike Search for this author more...

Year: 1998

Publisher: Stuttgart , Schäffer-Poeschel

Series: Betriebswirtschaftliche Abhandlungen

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Cover von International marketing management

International marketing management

Author: Berndt, Ralph, 1947-2020; Fantapié Altobelli, Claudia; Sander, Matthias, 1964- Search for this author more...

Year: [2023]

Publisher: Berlin, Springer Gabler

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Cover von Handbook on cross-cultural marketing

E-Medium

Handbook on cross-cultural marketing

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Year: [2020]

Publisher: Cheltenham ; Northampton, [Massachusetts], Edward Elgar Publishing

Series: Research Handbooks in Business and Management Series

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Cover von Internationales Marketing-Management

Internationales Marketing-Management

Author: Berndt, Ralph, 1947-2020; Fantapié Altobelli, Claudia; Sander, Matthias, 1964- Search for this author more...

Year: 2020

Publisher: Berlin [u.a.], Springer Gabler

Series: Lehrbuch

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Cover von Internationales Marketing-Management

Internationales Marketing-Management

Author: Berndt, Ralph, 1947-2020; Fantapié Altobelli, Claudia; Sander, Matthias, 1964- Search for this author more...

Year: 2016

Publisher: Berlin [u.a.], Springer Gabler

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