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Consumers@work

zum neuen Verhältnis von Unternehmen und Usern im Web 2.0
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Statement of Responsibility: Tabea Beyreuther ... (Hg.)
Year: 2012
Publisher: Frankfurt/M. ; New York, Campus
Media group: Book/Buch
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Barcode: 01083545 Locations: 2.4.1 CON Status: available

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Statement of Responsibility: Tabea Beyreuther ... (Hg.)
Year: 2012
Publisher: Frankfurt/M. ; New York, Campus
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Classification: Search for this systematic 2.4.1
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ISBN: 978-3-593-39773-3
Description: 281 S. : graph. Darst.
Tags: Consumer Behaviour, Customer Integration, Relationship Marketing, Social Web, Innovation Management, Consumer Behavior, Kundenintegration, Käuferverhalten, Innovationsmanagement, Innovationsstrategie
Participating parties: Search for this character Beyreuther, Tabea [Hrsg.]
Media group: Book/Buch