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Marketing and Supply Chain Management

a systemic approach
Author: Search for this author Folinas, Dimitris; Fotiadis, Thomas
Statement of Responsibility: Dimitris Folinas and Thomas Fotiadis
Year: 2018
Publisher: London [u.a.], Routledge
Media group: Book/Buch
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Barcode: 01114249 Locations: 2.2 FOL Status: available

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Author: Search for this author Folinas, Dimitris; Fotiadis, Thomas
Statement of Responsibility: Dimitris Folinas and Thomas Fotiadis
Year: 2018
Publisher: London [u.a.], Routledge
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Classification: Search for this systematic 2.2
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ISBN: 978-1-138-18165-6
ISBN (2nd): 978-1-13-818164-9
Description: XI, 232 S. : Tab. u. graph. Darst.
Tags: Supply Chain Management, Logistics, Marketing management, Business logistics, Produktionslogistik, Marktorientierte Unternehmensführung, Marketing mix
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Language: englisch
Media group: Book/Buch