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Cover von Reale und mediale Produkterfahrungen

Reale und mediale Produkterfahrungen

Analyse und Vergleich der Wirkungen von Experience- und Cross-Media-Marketingmaßnahmen

Author: Diehl, Sandra Search for this author more...

Year: 2009

Publisher: Wiesbaden, Gabler

Series: Gabler Research

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Cover von Kooperation von Controllerbereich und externem Rechnungswesen

Kooperation von Controllerbereich und externem Rechnungswesen

Messung, Wirkungen, Determinanten

Author: Grieshop, Hendrik Search for this author more...

Year: 2010

Publisher: Wiesbaden, Gabler

Series: Gabler Research

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Cover von Corporate Social Responsibility

Corporate Social Responsibility

Determinaten der Wahrnehmung, Wirkungsprozesse und Konsequenzen

Author: Duong Dinh, Hai Van Search for this author more...

Year: 2011

Publisher: Wiesbaden, Gabler

Series: Gabler Research

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Cover von Führungsförderndes Human Ressource Management

Führungsförderndes Human Ressource Management

ein HMR-Instrumentarium zur Förderung von Führung in Unternehmen

Author: Drack, Silja Franziska Search for this author more...

Year: 2010

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Cover von Internationale Rechnungslegung für kleine und mittelgroße Unternehmen

Internationale Rechnungslegung für kleine und mittelgroße Unternehmen

Author: Lühr, Ingrid Search for this author more...

Year: 2010

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Cover von Konsumentenentscheidungen im Mobile Commerce

Konsumentenentscheidungen im Mobile Commerce

eine empirische Untersuchung des Einflusses von mobilen Services auf das Kaufverhalten

Author: Broeckelmann, Philipp Search for this author more...

Year: 2010

Publisher: Wiesbaden, Gabler

Series: Gabler Research

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Cover von Change Management

Change Management

Taxonomie und Erfolgsauswirkungen

Author: Pescher, Julia Search for this author more...

Year: 2010

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Cover von Aktienkursorientierte Vergütungssysteme für Führungskräfte

Aktienkursorientierte Vergütungssysteme für Führungskräfte

eine Analyse aus rechtlicher und betriebswirtschaftlicher Sicht

Author: Schulz, Arne Search for this author more...

Year: 2010

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Cover von Kundenbeziehungen nach Fusionen und Akquisitionen

Kundenbeziehungen nach Fusionen und Akquisitionen

die Auswirkung der Beziehungsgestaltung und Synergierealisierung auf den M&A-Erfolg

Author: Grün, Martin Clark Search for this author more...

Year: 2010

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Cover von Performancemessung im Hochschulbereich

Performancemessung im Hochschulbereich

theoretische Grundlagen und empirische Befunde

Author: Rassenhövel, Sylvia Search for this author more...

Year: 2010

Publisher: Wiesbaden, Gabler

Series: Gabler Research

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