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BWL-Crash-Kurs Marketing

Author: Search for this author Pesch, Jürgen (author)
Statement of Responsibility: Jürgen Pesch
Year: 2005
Publisher: Konstanz, UVK-Verl.-Ges.
Series: UTB; 2720
Media group: Book/Buch
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Barcode: 01038040 Locations: 2.4.1 PES Status: leaving

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Author: Search for this author Pesch, Jürgen (author)
Statement of Responsibility: Jürgen Pesch
Year: 2005
Publisher: Konstanz, UVK-Verl.-Ges.
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Classification: Search for this systematic 2.4.1
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ISBN: 3-8252-2720-0
Description: 304 S. : Tab. u. graph. Darst.
Series: UTB; 2720
Tags: Marketing, Marketing management, Marketing mix, Marktorientierte Unternehmensführung
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Media group: Book/Buch