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Cover von Monetizing Innovation

Monetizing Innovation

how smart companies design the product around the price

Author: Ramanujam, Madhavan; Tacke, Georg Search for this author more...

Year: 2016

Publisher: Hoboken, NJ, Wiley & Sons

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Cover von Das Preissuchverhalten der Konsumenten

Das Preissuchverhalten der Konsumenten

ein verhaltensökonomisches Erklärungsmodell auf der Basis der Theorie des Anspruchsniveaus

Author: Baal, Sebastian van Search for this author more...

Year: 2011

Publisher: Wiesbaden, Gabler

Series: Gabler Research

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Cover von Bonusprogramme

Bonusprogramme

Rabattsysteme für Kunden erfolgreich gestalten

Author: Lauer, Thomas Search for this author more...

Year: 2011

Publisher: Berlin [u.a.], Springer

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Cover von Grundlagen des Marketing

Grundlagen des Marketing

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Year: 2011

Publisher: München, Pearson Studium

Series: Wi - Wirtschaft

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Cover von Erfolgreich mit den Großen des Marketings

Erfolgreich mit den Großen des Marketings

[best of marketing]

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Year: 2009

Publisher: Frankfurt/M. ; New York, Campus

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Cover von Nr. 33.; Estimating Willingness-to-pay with different Utility Functions

Nr. 33.; Estimating Willingness-to-pay with different Utility Functions

a comparison of individual and cluster solutions

Author: Wilken, Robert; Sichtmann, Christina Search for this author more...

Year: 2007

Parent work: ESCP-EAP Working Paper

Volume: Nr. 33.

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Cover von Revenue Management

Revenue Management

hard-core tactics for market domination

Author: Cross, Robert G. Search for this author more...

Year: 1998

Publisher: New York, Broadway Books

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Cover von Revenue Management and Pricing

Revenue Management and Pricing

case studies and applications

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Year: 2004

Publisher: London, Thomson

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Cover von Preiszufriedenheit bei Innovationen

Preiszufriedenheit bei Innovationen

nachfrageorientierte Analyse am Beispiel der Tourismus- und Airlinebranche

Author: Pohl, Alexander Search for this author more...

Year: 2004

Publisher: Wiesbaden, Deutscher Univ.-Verl.

Series: Neue betriebswirtschaftliche Forschung

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Cover von Principles of Marketing

Principles of Marketing

Author: Kotler, Philip, 1931-; Armstrong, Gary Search for this author more...

Year: 2018

Publisher: Harlow [u.a.], Pearson

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