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Shaping Efficient Employer Branding Strategies to Target Generation Y

a cross-national perspective on recruitment marketing
Author: Search for this author Hubschmid, Elena
Statement of Responsibility: Elena Hubschmid
Year: 2012
Publisher: Bern [u.a.], Lang
Media group: Book/Buch
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Barcode: 01087444 Locations: 2.11.2 HUB Status: available

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Author: Search for this author Hubschmid, Elena
Statement of Responsibility: Elena Hubschmid
Year: 2012
Publisher: Bern [u.a.], Lang
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Classification: Search for this systematic 2.11.2
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ISBN: 978-3-0343-1246-2
ISBN (2nd): 978-3-03-510504-9
Description: XIX, 240 S. : Tab. u. graph. Darst.
Tags: HR Marketing, International Human Resource Management, Recruiting, Russland, Switzerland, Talent Management, Target Marketing, Cross-Cultural Management, Internationales Personalmanagement, Personalmarketing, Rekrutierung, Interkulturelles Management, Multikulturelles Management, Intercultural management
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Media group: Book/Buch