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The Strategy and Tactics of Pricing

a guide to growing more profitably
Author: Search for this author Nagle, Thomas T.; Hogan, John E.; Zale, Joseph
Statement of Responsibility: Thomas T. Nagle ; John E. Hogan ; Joseph Zale
Year: 2016
Publisher: London [u.a.], Routledge [u.a.]
Media group: Book/Buch
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Barcode: 01105469 Locations: 2.4.9 NAG Status: available
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Barcode: 01105476 Locations: 2.4.9 NAG Status: borrowed
Barcode: 01105483 Locations: 2.4.9 NAG / Sales Master/Reference, no loan Status: reference collection

Details

Author: Search for this author Nagle, Thomas T.; Hogan, John E.; Zale, Joseph
Statement of Responsibility: Thomas T. Nagle ; John E. Hogan ; Joseph Zale
Year: 2016
Publisher: London [u.a.], Routledge [u.a.]
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Classification: Search for this systematic 2.4.9
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ISBN: 978-1-292-02323-6
ISBN (2nd): 1-292-02323-6
Description: 5th ed., new internat. ed., [Repr.], XIV, 334 S. : graph. Darst.
Tags: Pricing, Preispolitik, Preisstrategie, Preismanagement
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Language: englisch
Media group: Book/Buch