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Cover von Willingness to pay as a range

Willingness to pay as a range
theoretical foundations, measurement, and implications for marketing mix decisions
Verfasser: Dost, Florian Suche nach diesem Verfasser
Jahr: 2012
Verlag: Berlin, ESCP Europe Wirtschaftshochschule Berlin
Mediengruppe: Book/Buch
Cover von Escalation of Commitment in Internationalization Processes

Escalation of Commitment in Internationalization Processes
the role of bounded rationality in the Uppsala Model
Verfasser: Röber, Björn Suche nach diesem Verfasser
Jahr: 2018
Verlag: Cham, Springer
Reihe: MIR Series in International Business
Mediengruppe: Book/Buch
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